In the lifecycle of every business, there comes a point where you need to take the leap and invest in business enabling technologies. But when is the right time?
Ever wondered whether your business is the right size to get value out of an investment in CRM? That’s something only you can answer. The reason is, it’s not about size, it’s about growth, and the symptoms that surface as a result.
A good question without a simple answer. It’s not simple because CRM can be different things to different businesses. But let’s not tackle that yet, let’s look at CRM in its purest form.